MyInsuranceExpert.com receive growth capital investment Rockbridge, fits into other Web-based businesses in the implementation of a downtown Detroit

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MyInsuranceExpert.com

, online life insurance brokerage firm currently in Troy, Michigan, announced that has received a significant investment of growth capital Rockbridge, LLC, a private equity firm in Detroit.

The company currently employs 85 team members, plans to hire 200 more employees in the coming months and move their office and BRAIN FORCE all of downtown Detroit at the end of the year.

“Beyond the simple increase in capital, it was imperative for us to find the right strategic partner for our business. We have done through this relationship with Rockbridge Growth Equity,” said CEO Lorne Zalesin MyInsuranceExpert.com.

“As a web-based, culture-driven company who are very happy together now with an extraordinary family of companies also are Quicken Loans, Detroit Venture Partners, and ePrize One on One Marketing to name a few,” said Zalesin . “We look forward to an exciting collaboration and we are ready with the new wave of Web-based companies that are counted in their native Detroit.”

organization of Schechter and NFP (NYSE: NFP) was established MyInsuranceExpert.com use the Internet to interact directly with consumers for the purchase of life insurance policies from leading insurers to facilitate nationwide. The company, licensed as one of Michigan’s 50 “companies with great potential” in 2011, combines the ease of web, internal communications and technology ownership, and the experience of its consultants provide customers experience a world-class.

“MyInsuranceExpert focus on simplifying customer satisfaction and the process positioned the life insurance to the dominant player in an industry that is still very local and fragmented to be. As the demand for life insurance continues to grow and more consumers move online to search start, the potential to grow this business is enormous, “said Brian Hermelin, Managing Partner, Equity Rockbridge Growth.

“Even as are private equity firm in Detroit, we are very pleased to make an investment, not only in Michigan, but soon after Detroit-based business processes,”

said Hermelin.

MyInsuranceExpert.com

is one of the youngest members of the family, Dan Gilbert, businesses, a collection of financial services, media, sports and entertainment, consumer electronics, direct marketing and business training. Gilbert, founder and chairman of Quicken Loans, majority owner of the Cleveland Cavaliers and Detroit Venture Partners partner is the leader in Detroit 2.0 by creating an urban-based technology, where do young, creative professionals can live and play in downtown Detroit.

About

MyInsuranceExpert.com

With over three decades of experience MyInsuranceExpert.com is a company in Michigan offers cheap insurance and the support of the United States. As one of Michigan’s 50 “companies with great potential” in 2011, was honored with the MyInsuranceExpert.com important work of the Detroit Free Press in 2009 and 2010, and to work 101 Metropolitan Detroit’s best and brightest companies 2010th For more information, visit http://www.MyInsuranceExpert.com.

About Rockbridge Growth Equity

, LLC

growth Rockbridge Capital, LLC is a Detroit-based private equity investment in financial and business services, consumer direct marketing, sports, media and entertainment industry. AccountNow has interests in Rockbridge, Protect America Northern University, America Connect and a reverse mortgage, and with other leading companies in target sectors such as Quicken Loans, Cleveland Cavaliers, Title Source, Fathead, Xenith and ePrize connected. For more information about Rockbridge Growth Equity, visit http://www.rbequity.com.

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